Experts in the diamond trade will discuss the relationship between diamond traceability and brand integrity in a webinar on September 1. 

The “From the Mine to the Store: Why Diamond Traceability Matters” webinar is powered by Informa Markets Jewellery and JNA, in partnership with Sarine Technology Group. The session, from 7:30pm to 8:30pm Hong Kong time, will be in English and Chinese, with simultaneous interpretation.

The webinar will delve into why end-to-end diamond traceability matters to today’s generation of luxury consumers and the innovative solutions that jewellery retailers can use to boost consumer confidence, enhance the customers’ diamond-buying experience and improve diamond jewellery sales in these challenging times.

Sharing their insights are David Block, CEO of Sarine Technology Group; Lee Tin-Hei, Jade, general manager – Business Analytics and Technology Application of Chow Tai Fook Jewellery Group; Rahul Jauhari, senior vice president – Global Sales & Marketing of Star Rays; and Eira Thomas, president and CEO of Lucara Diamond Corporation. 

Over the last 20 years, Block has played an instrumental role in the initiation, development and introduction of many of Sarine’s innovations. For the past few years, he has been spearheading Sarine’s introduction of innovative technologies further downstream – to the wholesale and retail trade of polished diamonds. These include the first technology-based AI-driven polished diamond grading, the most complete and least disruptive end-to-end solution for diamond traceability, the emerging standard for light performance analysis, along with other digital solutions to enable today’s diamond retailers to better interact with their millennial customers.

Thomas is a Canadian geologist whose career in the Canadian mining business spans more than 30 years. In 2007, she founded Lucara Diamond Corporation in 2007, with partners Lukas Lundin and Catherine McLeod Seltzer, and worked to acquire the AK-6 deposit in Botswana, which was later developed as the Karowe Diamond Mine in 2011. She has been Lucara’s president and CEO since February 2018.

Lee joined Chow Tai Fook in 2016 and currently serves as the general manager responsible for business strategy and analytics as well as technology applications of the Group. He has over 20 years of experience in advanced analytics, carrying out consulting and business management roles with leading business analytics corporations.

Jauhari has 17 years of experience in international business, brand management and business strategy in the gemstone and jewellery industry. In the last four years, he has been responsible for Star Rays’ sales and marketing operations across the globe. Prior to joining Star Rays, Rahul served as commercial director of HRD Antwerp (India) and other key positions within the industry. 

Dr. Miro Fei-Yeung Ng, founder and president of the Centre for Gemmological Research will serve as moderator. 

Click here for more information and to register for the webinar.