PERSPECTIVE 精辟视野 20 | JNA March/April 2025 A new era awaits the Hong Kong Jewellery & Jade Manufacturers Association (HKJJA) as Victor Chan, chairman of Continental Jewellery (Mfg) Ltd, becomes its 2024-2026 chairman. Chan, who served as HKJJA vice chairman for over 16 years, succeeded former chairman Louis Cheung who stays on as honorary chairman and director of the association. Chan brings with him more than two decades of experience in the jewellery industry. In a talk with JNA, he shared his commitment to uphold the association’s mission while envisioning a future that nurtures strong industry collaborations. JNA: As new HKJJA chairman, what is your vision for the association and the Hong Kong jewellery trade? Victor Chan: I am honoured to take on this leadership position. Since 1965, HKJJA has played a pivotal role in promoting jewellery and jade exports in Hong Kong. As the Hong Kong jewellery industry grapples with global economic challenges, my primary focus is to reinforce our mission and seek new business opportunities for our members. We aim to enhance industry connections and open doors to new markets. We have established strong ties with jewellery trade associations in Italy, Europe, the US, and the Association of Southeast Asian Nations (ASEAN). Our goal is to engage with international trade organisations not only within the jewellery sector, but across other industries as well. By doing so, we can broaden our business network and explore more opportunities globally. JNA: The 2024-2026 HKJJA council has welcomed several young jewellers. How does this align with HKJJA's future direction? Chan: With many second- or third-generation leaders taking the reins of their family businesses or embarking on their own ventures, involving the younger generation is a strategic move. Their fresh perspectives and entrepreneurial ideas are vital to driving industry innovation and sustainability. In 2019, we established the JJA Junior Committee to encourage the active participation of young industry leaders. This initiative helps in rejuvenating Hong Kong’s jewellery industry. Victor Chan, chairman of the Hong Kong Jewellery & Jade Manufacturers Association 香港珠宝玉石厂商会会长Victor Chan Hong Kong jewellers | Sharon Kwok 郭芷雯 | Victor Chan, newly appointed chairman of the Hong Kong Jewellery & Jade Manufacturers Association (HKJJA), is stepping up efforts to foster strong business connections within the industry and beyond while exploring opportunities for Hong Kong jewellers in emerging markets. 新任香港珠宝 玉石厂商会(HKJJA)会长陈伟立积极促进珠宝行业内外的商业联 系，并同时为中国香港珠宝商在新兴市场寻找机会。 推动中国香港珠宝业 抓紧增长新机遇 Unlocking growth opportunities for
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