JNA July/August 2025

ORIENT ODYSSEY 2.0 珠光宝旅 2.0 JNA July/August 2025 | 35 Citing stable production and robust market demand, Paspaley Executive Director Peter Bracher remains optimistic about the future of Paspaley’s highly coveted Australian pearls. Paspaley Pearling Co执行董事Peter Bracher表示 , 由于南洋珍珠产量稳定且需求强劲,他对澳大利亚珍珠的市场前景持乐观态度。 JNA: How was business for Paspaley in 2024? Peter Bracher: The increase in demand and prices in 2023 was unprecedented in my 25-year career. After such a strong run, we were not surprised that prices for some categories declined in the first quarter of 2024. However, demand for all categories remained strong and from March 2024 onwards, prices stabilised and then gradually increased over the course of the year. This stability continued through the first quarter of 2025 despite concerns about tariffs and the talk of a trade war. Overall, business has been good from 2024 onward. JNA: How about your wholesale business in the US? Bracher: Paspaley has been distributing wholesale pearls in the US for around 40 years. In early 2024, we began distributing our Paspaley branded jewellery through wholesale retailers. Currently, we have four partners across five doors carrying some of our signature collections. Our Lavalier Collection has been particularly well received. It was always our plan to take things slowly in the US and be selective with our retail partners. We want to ensure that the relationship is a good fit for both parties and that we maintain the service and quality levels we are known for in Australia. JNA: Given heightened uncertainties, what is your outlook for the year? Bracher: Production is stable, and demand remains high. From all accounts, the auctions held around the Hong Kong show in March all performed better than expected, which is encouraging considering the uncertainty around international trade at that time. There are still concerns about the impacts the tariffs will have on the world economy but, at this stage, I remain hopeful that the stability will continue. JNA: What can we expect from Paspaley moving forward? Bracher: We will open our first flagship store in Adelaide and a new store in Melbourne during 2025. Our Perth flagship store is currently under construction and will open in the first half of 2026. We are also planning a complete refurbishment of our Sydney flagship store commencing in early 2026 with completion around mid-year. JNA: Paspaley在2024年的业务狀况如何? Peter Bracher: 珍珠行业于2023年的需求和价格升幅,是我 在25年职涯生活中前所未见的。在经历了如此强劲的增长 后,我们对2024年第一季度部分珍珠品类的价格下降,并不 感到意外。从2024年3月起,所有品类的需求仍然殷切,价格 得以回稳且逐步上扬。尽管面临关税问题和贸易摩擦的挑 战,但2025年第一季度的业务仍保持平稳。总体而言,2024 年以后的业务一直向好。 JNA: Paspaley在美国的批发业务发展如何? Bracher: Paspaley在美国从事珍珠批发已有40年历史。自 2024年初开始,Paspaley经美国批发商和零售商分销品牌 旗下的澳大利亚南洋珍珠首饰。目前,我们已与四個单位建 立合作伙伴关系,共有五家门店销售Paspaley的标志性系 列,其中Lavalier系列尤其受到客户欢迎。我们在美国市场 谨守循序渐进的原则,严格挑选零售伙伴,确保双方合作无 间,并贯彻本公司在澳大利亚的一流服务和产品质量。 JNA: 鑒于经济環境仍然不明朗,您對今年的前景有何展望? Bracher: 珍珠的生产稳定,而且需求畅旺。据悉,3月份在中 国香港珠宝展前后举行的拍卖会都取得了超乎预期的佳 绩,特别是当时正值国际贸易充满不确定性,这结果令 人鼓舞。虽然关税对世界经济的影响仍然令人担 忧,但在现阶段,我有信心市况会持续稳定。 JNA: Paspaley在未來有什麽新計划? Bracher: 今年,Paspaley将在阿德莱德 开设首家旗舰店,并在墨尔本增设一 家新店铺。位于珀斯的旗舰店正在建 设中,将于2026年上半年开业。悉尼 旗舰店的翻新工程则将于2026年初启 动,预计于年中竣工。 顶级珍珠带动增长势头 Pearls on a growth trajectory

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