MARKET INTELLIGENCE 市场情报 JNA November/December 2024 | 43 memories to the piece via the Galatea Momento™ app, which can easily be downloaded. Imagine being able to tell your kids 50 years from now that all precious moments from the day they were born are captured within this one jewel.” Another Galatea product is a waterproof mother-of-pearl ring in silver or gold with an NFC business card. Other innovators Pioneers tend to follow their tech passion. If for Chi it is about storing precious memories within tech-enabled jewels, for Copenhagen’s Simone Faurschou, these are blockchain and NFTs (non-fungible tokens) while for Vicenza-based designer Marco Dal Maso, it is tech-enhanced jewels for deep romantic communication between lovers. To create the ToTwoo fine jewellery brand, Dal Maso partnered with tech whizz and businessman Jieming Wang in Shenzhen. “The intention is for smart jewellery to deliver a stronger emotional experience than traditional jewellery while capturing the aesthetics of fine jewellery,” Dal Maso noted. “The goal was to redefine romantic communication through tech-enabled fine jewellery to connect people on a deeper, more emotional level.” He designs each piece in gold or silver with top-quality gemstones and ensures it is “meticulously crafted to meet high standards of beauty and functionality.” The technology components are assembled in specialised facilities equipped with skilled technicians. ToTwoo is Bluetooth-enabled and connects via its app to facilitate communication between two jewels. Target consumers are those who appreciate a blend of technology and art. Currently, there is interest from younger, tech-savvy individuals. “We see huge potential to cross generational lines and bring people of all ages closer together through technology-enhanced jewellery. Our vision is to continue creating pieces that facilitate emotional expression and connection in unique ways,” said Dal Maso. Faurschou, meanwhile, first created limited-edition jewels paired with digital NFTs that she designed and hosted on Known Origin, a crypto platform for artists. She listed the jewellery tokens as NFT Plus, indicating it is paired with a physical, wearable piece. In 2023, she partnered with tech futurist Cathy Hackl and securely placed NFC chips in precious jewellery tucked beneath a gem-like translucent resin. The limited-edition Frillz Collection comprises 100 necklaces and 100 bracelets, with 10 per cent in 18-karat gold and the rest in sterling silver and gold vermeil. When scanned with a smart phone, the app directs the owner to the blockchain where a digital asset like an NFT can be minted as proof of ownership and authentication. She is now setting up the necessary tech to enable all her jewellery to be both digital on the blockchain, paired with a physical piece. Limitless possibilities These fine jewellery pioneers envision a time when majority of fine jewellery pieces will be tech-enabled and multifunctional. Faurschou is optimistic that all wearable tech will soon have a strong aesthetic focus. Wearable tech and fine jewellery will eventually merge into a singular, well-designed functional jewellery category, she said, adding that “digital aspects of a product will become an extension of the physical rather than a replacement of it.” For Dal Maso, the future of smart fine jewellery is promising. “As technology continues to evolve, we will see more integration of advanced features that enhance user experience without compromising on aesthetics. Smart jewellery will become an essential part of everyday life, combining style and functionality in ways we are just beginning to explore,” he noted. To facilitate the development of a smart jewellery industry, Galatea owner Chi Huynh founded the Smart Jewelry Association for those who want to enable their jewellery with NFC technology. Members pay a monthly subscription fee of US$350 and can buy as many microchips as they require, royalty free. The association provides education and design input, with the aim of educating designers and manufacturers on how to enable customers to use and enjoy NFC tech. Non-members can buy chips following due diligence and will enter into agreements on royalty fees prior to purchase. Chi said there is interest from a range of industries including Smart Jewelry Association 智能珠宝协会 wine businesses, the printing industry and augmented reality promoters. 为了促进智能珠宝行业的发展，Galatea的创办人Chi Huynh 特别成立了智能珠宝协会，向希望为珠宝附加NFC技术的人 士提供支援。 会员每月支付350美元的会员费，就可以购入所需数量 的微芯片，全部免却版税。该协会为会员提供教育和协助进 行设计，令设计师和制造商了解如何指导顾客使用和享受 NFC技术。 非会员则可以在尽职调查后购买晶片，并在购买前签订 版税协议。Chi表示，葡萄酒业、印刷业和扩增实境推广商等 多个范畴都对此感兴趣。 RingConn, a set of interactive health and wellness tracker rings by Guoxing Wang的互动式健康追踪戒指RingConn
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