JNA 40th ANNIVERSARY SPECIAL JNA 40周年专题报道 JNA September/October 2023 | 53 Kent Wong has played an integral role in Chow Tai Fook Jewellery Group’s rise to prominence. As managing director, he is responsible for the group’s overall corporate management, strategy and operations. With over 45 years in the company, Wong considers expansion and digitalisation initiatives among his stellar achievements. He successfully led Chow Tai Fook’s expansion to mainland China in 1998, resulting in the establishment of 7,600 stores over the course of 25 years. He also formed a highly capable and visionary team with a growth mindset that is behind some of the group’s most promising breakthroughs and innovations. “Success is not a matter of chance. Taking calculated risks and testing the market are vital for Chow Tai Fook Jewellery’s ongoing success. As a management team, we regularly evaluate our business strategies and identify what works and what does not, allowing us to make more informed decisions,” he explained. Wong pioneered the group’s various technological advancements aimed at enhancing customer engagement. Under his leadership, Chow Tai Fook launched smart retailing tools CloudSales 365 and Cloud Kiosks, which offer a personalised shopping experience. Through his guidance and direction, Chow Tai Fook successfully powered through Covid-19 and emerged stronger than ever. “Adversity often presents opportunities for growth and innovation. I always encourage people to actively seek out opportunities, explore new possibilities and discover creative solutions amid a crisis,” shared Wong. 周大福珠宝集团登上现今的显赫地位，黄绍基就是当中的核心人物。他 以董事总经理的身分，负责集团的整体管理、战略和运营，厥功至伟。 效力该集团超过45年，黄绍基认为业务扩展和数字化进程是最令 他自豪的成就之一。他在1998年成功带领周大福进军中国内地市场，在25年内 开设了7,600家门店。他还组建了一支实力雄厚、高瞻远瞩、具有成长型思维的团 队，这是集团许多突破创新成就之幕后功臣。 他解释：“成功绝非偶然。周大福能够持续成功的关键，在于适切地承担风险 并进行市场测试。作为管理团队，我们会定期评估业务策略，确定每项细节能否 达到预期成效，从而做出更明智的决策。” 黄绍基主导周大福的多项革新技术项目，旨在提升客户参与度，并带领集团 推出智能零售工具“云商365”和“云柜台”，提供个性化的购物体验。 在他的领导下，周大福成功渡过疫情难关，而且前所未有地壮大。“逆境往 往是成长和创新的机会。我不断鼓励人们在危机中积极寻找机遇，探索新的可 能性并发掘创意解决方案。我鼓励他们跳出旧有的思考框架，尝试实践新的 想法。” Kent Wong’s patented brand of leadership, which hinges upon communication, knowledge and empowerment, helped cement Chow Tai Fook Jewellery Group’s firm position in the global industry. 黄绍基的领导才华出众，他重视人 与人之间的沟通，并通过专业知识 的增进赋予自信，在协助巩固周大 福珠宝集团在全球业界的中坚地 位上尽心竭力。 Kent Wong 黄绍基 Managing Director, Chow Tai Fook Jewellery Group Chairman, The Jewellers’ and Goldsmiths’ Association of Hong Kong Ltd 周大福珠宝集团董事总经理 香港珠寳首饰业商会理事长 Championing success in jewellery retail 开拓珠宝零售成功之路
RkJQdWJsaXNoZXIy NjAxOTU=