JNA January/ February 2023

MARKET INTELLIGENCE 56 | JNA January/February 2023 | Olivia Quiniquini 程愛莉 | Rubellite 红碧玺 Miranda Group Co Ltd is making a name for itself with its expansive array of layouts featuring exquisitely cut and matched coloured gemstones. Starring in these are Paraiba tourmaline, aquamarine, morganite, rubellite, pink tourmaline and green tourmaline, among others. Headquartered in Hong Kong, the vertically integrated company specialises in coloured gemstone layouts for highend international jewellery brands and designers, primarily from the US. It sources material from its own and associate mines in Brazil, Mozambique and Nigeria; processes these at its Hong Kong workshop under the watchful eye of its Brazilian master gemstone cutter; and then polishes the stones at its factory in China. All polished gemstones are then returned to Hong Kong for international distribution. Managing Director Cam Li said, “Our strength lies in our ability to determine the best use of the material. Through experience, we know which cut and approach would suit the rough and how to bring out the inimitable sparkle of each coloured gemstone. We have mastered the process of delivering high-quality big stones with excellent cuts, without sacrificing either weight, beauty or value.” Once a calibrated-stone specialist, Miranda Group began offering layouts in 2017 as a smaller part of the business. When the pandemic hit and production was largely suspended, it sorted more of its wide inventory of goods into sets and layouts. Today, these are its core product. Selections range from perfectly matched colours and cuts, multiple-colour sets and graduated colours to diverse cuts and colours. “Our customers appreciate our efforts to assist them in creating cohesive collections. They can produce an entire set or line with a layout of 20 stones without worrying about matching colours and cuts,” Li remarked. “It would take them a long time to source such a selection from different suppliers.” Vertically integrated Miranda Group carves a niche in the gemstone world with high-end layouts that enable jewellery brands and designers to produce cohesive collections. 垂直整合的美宏达集团以高端成套宝石 在宝石界占据一席之地,让珠宝品牌和设计师 打造具一致性的首饰系列。 lays out its business strategy MIRANDA GROUP 美宏达集团制定商业战略

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