PERSPECTIVE 26 | JNA September/October 2022 | Olivia Quiniquini 程爱莉 | KGK在新常态下茁壮发展 thrives in the next normal Sanjay Kothari, vice chairman of KGK Group, sees manifold growth opportunities in the post-lockdown jewellery industry as consumer habits and preferences evolve and digitalisation reshapes the business landscape. 后疫情时代的珠宝消费习惯和喜好逐步演变，数字化进程亦重新塑造行业环境，KGK集团 副主席Sanjay Kothari因而瞥见珠宝业的多重发展机遇。 With a vertically integrated business spanning from mines to retail, KGK Group has its finger on the pulse of the gem and jewellery industry. For more than a century, the family-owned conglomerate has amassed experience and expertise across markets and sectors of the jewellery trade, with substantial interests in mining, gemstone and diamond manufacturing, jewellery production and retail brands. A firm believer in innovation and business agility, the group handled geopolitical and socioeconomic upheavals over the years with aplomb, rising to new heights after every challenge. As the Covid-19 pandemic abates, KGK Group Vice Chairman Sanjay Kothari shares with JNA his views on business in a post-lockdown world. JNA: How has KGK Group fared this year? Sanjay Kothari: Covid-19 had a universally damaging impact, causing huge disruptions and affecting most industries. While severely hit by the pandemic and its attendant restrictions, the gem and jewellery sector is renowned for its resilience. The market is already on the path to robust recovery this year. Sales are expected to return to pre-Covid levels, increasing by 15 to 20 per cent over 2021. After two years of anxiety and challenges, consumers now want to spend and invest in jewellery for their own wellbeing and happiness as they seek to live large following pandemic-related confinements. The industry is also reinventing itself to achieve maximum growth and sustainability. Jewellery by KGK Group KGK集团的珠宝作品 KGK
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