STRATEGY 36 | JNA May/June 2022 Vetiver Co-Founders Helen Chen and Gary Gong Vetiver维缇珐珠宝的联合创始人 陈海燕和龚利峰 Toi et Moi ring by Leonori Leonori珠宝的“你和我”戒指 As Chinese consumers increasingly seek distinctive and meaningful jewellery, the brand incubator strategy of distributor and retailer Vetiver brings in and guides international jewellery brands to success in the mainland market. 鉴于中国消费者对个性鲜明和有故事性的珠宝的需求日增，以品牌孵化器为策略的零售商和 分销商Vetiver维缇珐珠宝，引进和协助国际珠宝品牌在中国发展，并取得成绩。 Jewel safaris to bridge CHINA’S BRANDING DIVIDE 为中国消费者游猎国际精品珠宝 | Helen Mao 毛文 | Vetiver boutique in Shanghai Vetiver维缇珐于上海开设的零售精品店
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