JNA Jan/ Feb 2021

SPECIAL FEATURES 18 | JNA Jan/Feb 2021 With the Covid-19 vaccine rollout underway, the diamond industry is headed towards measured recovery. Trends and practices that emerged or accelerated during the pandemic – from virtual meetings, digital marketing and e-commerce to greater focus on sustainability and traceability – will however continue to shape the global diamond trade moving forward. 隨着新冠疫苗的推出,鑽石行業正在逐步復蘇。疫情期間湧現或加速的趨勢 和實踐——從虛擬會議、數字行銷和電子商務,到對可持續性和可追溯性的 持續關注,將繼續塑造全球鑽石行業。 | Julius Zheng 鄭嶸 | New normal 鑽石行業新常態 in the diamond industry

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