E40 Anniversary Book 2023

24 | Informa Markets Jewellery Cao Thi Ngoc Dung upholds a business philosophy that prioritises people, technology and sustainability. She launched PNJ in 1988 with the goal of reviving Vietnam’s jewellery industry. Under her leadership, PNJ has grown from an initial team of 20 to become the largest jewellery retailer in Vietnam, employing nearly 7,000 staff and operating more than 400 outlets across the country. Cao is widely acknowledged as the most powerful woman in Vietnam’s jewellery industry. The “Gold Trust” philosophy is the guiding principle of PNJ’s operations, reflecting her belief that trust is as valuable as gold. PNJ also owns the largest jewellery manufacturing facility in Ho Chi Minh City, with an annual production of four million pieces. It recently opened a second factory in Long An. “PNJ has another ‘asset’ to help ensure the high quality of goods that we deliver – our people,” shared Cao. “We value our team of talented designers and goldsmiths who are instrumental to PNJ’s success.” 富潤珠寶股份公司(PNJ)創始人兼董事長Cao Thi Ngoc Dung堅持以人才、技術和可持 續發展為核心的經營理念。她於1988年創立PNJ,致力振興越南珠寶業。在她的帶領 下,PNJ從最初的20人團隊,發展成為越南最具規模的珠寶零售商,在全國擁有近7,000 名員工,經營400多家門店。 Cao被譽為越南珠寶業內最有影響力的女性。對她而言,誠信可貴一諾千金,因而以 「Gold Trust」作為PNJ的經營哲學。 PNJ擁有胡志明市最大的珠寶製造廠,年產量為400萬件。該公司最近在隆安開設了 第二家工廠。Cao分享道:「PNJ擁有另一項『資產』以確保我們提供高品質的商品——這就 是我們的員工。我們相當重視這個由才華橫溢的設計師和金匠組成的團隊,他們是PNJ 成功的關鍵。」 CAO THI NGOC DUNG Founder and Chairperson, Phu Nhuan Jewelry Joint Stock Company (PNJ) 富潤珠寶股份公司創始人兼董事長

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