INSIGHT 精辟洞见 GEMSWORLD | 16 | 2025 Rough emeralds from Belmont的祖母绿原石 | Bernardette Sto. Domingo 杜明高 | The emerald business is poised for further growth in 2025 if the year 2024 is any indication. According to Marcelo Ribeiro, president of Belmont Group, demand for emeralds strengthened in 2024 on the back of growing appreciation for emeralds alongside steady production and more sustainable operations. This momentum is likely to be sustained throughout the year as market interest in high-quality rare materials continues to gain traction amid economic and political upheavals around the world. For Belmont, the key to navigating challenges and staying afloat is a strategic focus on quality, sustainability and technological innovation, shared Ribeiro. Value over volume One crucial observation in 2024 was a shift in consumer preference for quality rather than quantity. Ribeiro noted that increased production at levels that allow for betterquality stones significantly impacted consumer perception of Brazilian emeralds. “Improved quality of emeralds is altering how they are viewed globally, boosting their desirability and prices,” he explained. “This not only contributes to growth but also establishes Brazilian emeralds as a strong contender in the luxury market.” Meanwhile, the focus on sustainability is further gaining ground, with heightened demand for responsibly sourced gems continuing to shape the market. Buyers’ growing penchant for ethically produced and traceable gems is particularly relevant in the Brazilian emerald trade. The top three markets for Brazilian emeralds are the US, Europe and India. Of these, India is the most promising, thanks to its rapidly expanding economy and increasing demand for luxury goods. According to Ribeiro, supply chain transparency has become a bigger consideration for consumers in major carving a brilliant future for Brazilian emeralds Belmont Belmont为巴西祖母绿开辟辉煌未来 Industry leader Belmont Group is banking on Brazilian emeralds’ exceptional qualities to sustain appetite for the prized gem among today’s steadily more perceptive clientele. 领先企业Belmont Group凭借无与伦比的优质巴西祖母绿，持续满足了现今精明顾客对 这种传统瑰宝的需求。
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