JWA 2021 Jewellery Industry Best Practices

32 | Jewellery World Awards 2021 In the same way that Brilliant Cuts Pvt Ltd brings out a coloured gemstone’s true beauty, R A Vindya Roshani Perera has made it her mission to bring out the best in her team and turn them into a force to reckon with in the global jewellery marketplace. She accomplishes this by strengthening her business’ reputation as a reliable source of complete solutions and services for gemstone manufacturing and jewellery design even in the midst of a pandemic. “We remained operational and ensured that our production continued even at limited capacities. In doing so, we were able to guarantee a regular source of income for our employees and a steady supply of precious stones for our clients,” says the 28-year-old company managing director, who established Brilliant Cuts in 2016 together with her mother, Malani. To Perera, the cut of a gemstone is extremely important in bringing the precious material to life. “In the gems and jewellery industry, many pay closer attention to the design of the pieces rather than the quality of the gemstone cut. This is why a number of designers often create pieces using stones in less ideal cuts or materials that haven’t fully realised their colour and lustre,” she explains. INNOVATIVE SPIRIT In line with this, Perera established a research and development department to achieve a gemstone’s optimum lustre. BrilliantCutsalsomadeuseof technology and techniques that would enable it to play with facets and create standard cuts in natural gemstones. The team likewise developed intricate designs that resulted in a symphony of shadows and reflection in every piece, which subsequently enhanced their value. The same spirit of innovation guided Perera in navigating the murky waters of the COVID-19 pandemic. With R A Vindya Roshani Perera Brilliant Cuts Pvt Ltd CATEGORY: Young Entrepreneur of the Year (age 40 and below) COUNTRY / REGION: SRI LANKA 1