JNA Awards 2020 - Jewellery Industry Best Practices

JNA AWARDS • 2020 59 ordered equipment to improve our technology. Among them is a laser-soldering machine for chains, which will be a first in India once it arrives,” he elaborates. Furthermore, Emerald now uses advanced systems for enterprise resource planning, customised storage and access, and a highly encrypted data transport and exchange program to improve its internal processes. An online order-receiving system that provides crystal-clear images of Emerald’s products to its customers was developed in cooperation with IBM. Management also reviewed the global economic disruption’s impact on its business and drafted focused solutions to sustain the company’s manufacturing operations. “We will further improve our business processes and practices, and strengthen our other assets, like our e-commerce segment,” adds Srinivasan. Along with these sustainability efforts, the company installed measures that will minimise its environmental footprint. These initiativesareexpected to recyclealmost 3.2million litresof sewage water and save another 219,120 litres of water in the process. More importantly, these innovations can pare down operational costs by up to 80 percent. Pairing science with human ingenuity, Emerald gathered a diverse team of creative professionals that produces designs that resonate with customers. “As innovators, we sometimes use technology in place of traditional methods to boost creativity,” Srinivasan says. Human resources More than anything, Emerald puts a premium in developing its people. “Healthy employees build a healthy company. We are committed to the physical and mental well-being of our staff, which has led us to design wellness programmes for them,” Srinivasan notes. The company also extends assistance to the communities it supports. A staunch advocate of enhancing vocational skills among children, women, the elderly, the differently-abled and people from rural areas, Emerald provides in- house training in hopes of turning them into skilled workers someday. It created the Krisha Charitable Trust to pay for the school tuition and extend medical assistance to those in need. Emerald also opened homes and hostels for women and orphans in the past, as well as day care centres and other facilities for senior citizens, as part of its commitment to helping the underprivileged. With 35 years of experience as a manufacturer, retailer and an e-commerce business – and a community builder spearheading programmes for marginalised individuals – Emerald marches into the JNA Awards 2020 as an esteemed Manufacturer of the Year Honouree. 1. Chain manufacturing facility 2. Closed-set bangle 3. Closed-set pendant 4. Srinivasan Krishnamoorthy, Managing Director of Emerald Jewel Industry India Limited 5. Closed-set diamond necklace 6. A jewellery piece undergoes heat treatment 3 4 5 6