JNA Awards 2012 Jewellery Industry Best Practices

62 JNA AWARDS 2012 Pranda Group A global group of companies with a manufacturing capacity of more than 9 million jewellery pieces annually, Thailand-based Pranda Group prides itself on being a leading supplier of high-quality jewellery to some of the world’s most recognisable retail brands, while offering its own branded jewellery products. With a 4,000-strong workforce in seven manufacturing facilities – four in Thailand and one each in Indonesia, Vietnam and Germany – Pranda Group is a force to reckon with, producing more than 10,000 new designs and over 8 million pieces annually. More than 500 kilograms of gold, 20 tonnes of silver and 50 million gemstones go into the group’s various jewellery collections annually. The group operates across the globe with an integrated production and distribution network, and offices in India, France, Germany, the UK and the US, along with partners throughout Asia and the Middle East. Founded in 1973 as an export trading company, Pranda Group has grown to offer a diverse portfolio of 12 brands catering to specific market segments namely Prima Gold, Prima Diamond, Prima Art, Century Gold, H. Gringoire, Julia, Esse, Cai, Merii, Baldessarini, V&A and Blossom. The group’s wide-ranging products include gemstones and diamond jewellery in 9- to 24-karat gold, silver jewellery, costume jewellery and other items in various alternative materials. World-class manufacturer Pranda Group’s reputation for strict adherence to quality and on-time delivery gives the group a competitive advantage, said Prida Tiasuwan, chairman of Pranda Group, adding that in-house teams work closely with global partners to develop products that meet specific requirements. Pranda Group has gained recognition for reliability and consistency, he added. Category: Manufacturer of the Year Country/Region: Thailand