Pandora is offering three new lab-grown diamond jewellery collections and expanding their reach to Australia, Mexico and Brazil.

The Pandora Nova, Pandora Era and Pandora Talisman all feature excellent cut, near colourless, VS+ clarity lab-grown diamonds ranging from 0.15 carat to 1 carat. The jewellery pieces come in 14-karat white and yellow gold, or sterling silver.  

Following successful launches in the UK, the US, Canada and North America, Pandora will expand availability of its lab-grown diamond collections to all stores in Australia, Mexico and Brazil by the first quarter of 2024.

“Consumers in North America and the UK have welcomed our lab-grown diamonds and we will continue to make them accessible to more people around the world by expanding our collections and distribution,” said Pandora President and CEO Alexander Lacik. The new collections will be revealed on August 29.

Strong branding and product offerings meanwhile lifted Pandora’s performance in the first six months of the year, with the jeweller updating its growth guidance.

Organic growth in the first half of 2023 were up 3.5 per cent while second-quarter figures saw a 5 per cent uptick.

Lacik attributed the group’s solid performance to effective branding initiatives against a backdrop of macroeconomic uncertainty. At the centre of this growth trajectory is the company’s Phoenix strategy, which is focused on sustainability and affordable jewellery options.

Lacik added, “We will continue to push ahead with our strategic initiatives for the second half of 2023 and beyond, including the expansion of our assortment in diamonds and the ongoing roll-out of our new store concept, EVOKE 2.0. Given our solid performance so far, our updated guidance now sees another year of positive organic growth.”

Pandora upgraded its organic growth guidance to “+2 per cent to +5 per cent” from -2 per cent to +3 per cent.