Appetite for silver jewellery is expected to strengthen this year, thanks to continued global economic recovery alongside jewellery brands offering ultra-modern designs for discerning buyers.

According to the Silver Institute, jewellery demand is projected to increase by 6 per cent in 2024, with India contributing majority of the growth. 

“This follows a sharp pull back in 2022 when Indian demand weakened after a post-Covid surge in 2021. On top of a return to more ‘normal’ levels, a positive economic backdrop and consumers getting used to high rupee silver prices should also underpin growth this year,” the institute said.

Meanwhile, jewellery brands continue to celebrate the versatility and timeless allure of silver jewellery in their iconic collections. ARTĒ Madrid, for instance, shines the spotlight on its VIVIANA collection, which features a range of necklaces, rings and earrings that “embody the eternal beauty of nature and women today.”

“Thanks to delicate laser procedures, refined stone-setting techniques, intricate metalworks and exquisite craftsmanship, these sophisticated designs are brought to life with lifelike dimension and volume,” ARTĒ said.

Luxury brand Buccellati also has a signature silver jewellery collection called Blossoms, which draws inspiration from flowers. 

“Capturing the effervescent spirit of blooming daisies, jewellery pieces from the Blossoms Colour collection are enhanced with semi-precious stones such as pink opal, accentuating the delicate pistils with shimmering diamonds,” the brand remarked.